RED BULL CURATES:
THE PRINTSHOP ADE

[Visual Art Direction, 2018]

Summary


For Amsterdam Dance Event 2018, Red Bull Music, launched the second iteration of their “Red Bull curates: The Printshop” concept. A multi-purpose space in an old warehouse that was created to connect creatives, artist and business during ADE.

To top it of, The Printshop hosted a clubnight and three unique music experiences where creatives and music artist - Willem de Bruin, Sevdaliza and Bokoesam - collaborated and were free to experiment. Resulting in unique one-time performances that empowered the artists and creatives and with the guests.



Articles


Red Bull NL: “Willem raakt met zijn album ‘Man in Nood’.”

Red Bull NL: “Muziek, kunst en messen: de gewaagde performance van Sevdaliza in beeld”


Scope

 
Visual Art direction
Concept development
Experience Design

In collaboration with

Mr. Wix
Core Studio

VJ Noralie



Mark


Mark


Mark


Mark
© 2019 Toon Rooijmans